This awkward - looking contraption can read your mind — sort of . It ’s an encephalometer from Hitatchi , and it measure the modification in blood flow across your brain . You know what that makes it unspoiled for ? Neuromarketing , apparently ! And an old joke .
The equipment is n’t intended for pharmaceutical exercise , according to Nikkei , but rather for research institute and neuromarketers ( who I guess want to trade things to your medulla oblongata ? ) . It costs over $ 100,000 , but it can run for over two hour and give a fairly clear picture of the intensity of its wearer ’s mentation . It ’s almost worth it for the repurposing of one of my favorite break gags :
Q : What ’s this ?
A : Abrain analyser .
Q : What ’s it doing ?
A : Starving .
BINGBONG . The equipment will be available begin this July . It ’s thoroughgoing for the mad - but - not - in - an - evil - way scientist in your living . [ NikkeiviaDvice ]
Science
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